This Spring Festival stall, which is scheduled for animated films, is not like the previous "Roman Holiday", but just got on the last train of the Spring Festival stall and smashed the traffic of the Spring Festival stall.
This time, from the first day of the new year to the end of the entire first month, it is the release time of animated films.
Among them, from the first day of the new year to the seventh day of the new year, these seven days are called the golden time of the Spring Festival, and it is the node when the box office of the Spring Festival movies skyrockets.
As long as the seven-day box office doesn't pull the hips, then the overall box office of the movie will pass.
Of course, there are also some movies with less obvious momentum in the early stage, and there are movies with counter-attacks in the later stage, but this phenomenon is rare after all.
The real big winners are usually laughs from start to finish.
Of course, Yang Hongxia also wanted to be such a big winner, so she was very willing to work **** publicity.
First, the promotional videos of animated films were released on major online platforms, showing off the post-production special effects of Earthman Studio.
Then it is to spread the propaganda offline - produced a large number of exquisite figures, dolls, models, and filled them into the physical store for exhibition.
Yes, only the exhibition does not sell.
Official sales will not open to the public until after the movie is officially released. Before the movie was released, everyone could only watch such a set of exquisite figures lying there, but couldn't buy them home.
This feeling can be imagined how torturous.
In addition, huge animated character dolls will be erected in major squares and activity centers, so that passers-by who do not pay attention to the movie can see the huge doll at a glance when passing by; , Can also skillfully call out the names of these doll characters.
More importantly, it attracted a large number of children to watch and take pictures.
After this set of operations, when the movie is actually released, are you afraid that there will be no audience?
At this time, Lin Fan also put down the filming work at hand and quietly got on the flight back home.
This time, when returning to China, Lin Fan did not want to attend an awards ceremony or a roadshow for an animated movie, but to do something else.
Yang Hongxia went to the airport in person to receive Lin Fan who quietly came out of the VIP channel, and then went straight to the company without returning home.
In the car, Yang Hongxia handed a document to Lin Fan: "This is a planning report made by a professional planning company according to your requirements. You can see if it conforms to your vision. Is there anything that needs to be modified? "
Lin Fan took a look at it. It was a land plan, which detailed the development prospects of the land, the investment-output ratio, and various detailed plans.
Among them, the core planning was proposed by Lin Fan himself, and then the design was done by the planning company.
Lin Fan skipped a large part of the previous data analysis - anyway, Yang Hongxia will also check with professionals one by one, and no one who wants to deceive Yang Hongxia in this regard has ever appeared.
And Lin Fan only needs to look at the parts he cares about and whether it conforms to his own vision.
As for the others, such as land bidding, auction, development, and the handling of various documents, Yang Hongxia also handles it all, so Lin Fan doesn't need to worry at all.
Yes, that's right, Lin Fan bought a piece of land.
The idea of buying land had already existed in Lin Fan's mind.
But before Lin Fan didn't have enough money to think about such a thing, he didn't announce it, but just kept it in his heart.
Later, as Lin Fan's films sold well at the box office, Lin Fan made more and more money, and the size of Earthman Studios also became larger and larger, with more and more personnel, more and more projects, and more and more postures. , so the idea of Lin Fan wanting to buy land surfaced again.
Then I communicated with Yang Hongxia and found that Yang Hongxia also had plans to build an office building, so the two hit it off and began to work together.
No, after searching and checking for so long, Yang Hongxia finally found a piece of land that is suitable in all aspects, and then also asked professionals to conduct land evaluation, and after multiple verifications by Yang Hongxia's extensive network, the matter was finally finalized .
So, Lin Fan, who received the news, naturally came back as soon as possible and made a final confirmation.
Of course, it's time to do the last wave of publicity for the upcoming animated movie. Anyway, Yang Hongxia won't let such a good publicity point as Lin Fan let him go again.
However, these are all things later, and the most important thing now is to quickly settle the matter of buying land.
Just the matter of buying the land is an absolute secret in the Earthren Studio. Except for Lin Fan and Yang Hongxia, Xia Yan, Xia Shaozhang and Zhou Yue knew about it.
However, Xia Yan has always been dominated by Lin Fan. As long as Lin Fan decides, she will support it unconditionally. And although Xia Shaozhang knew about it, he was not a member of Earthman Studio after all, and his opinions were only for reference.
As for Zhou Yue, forget it, he only threw himself into music, and if he told him about the land purchase, he could forget it in a blink of an eye, and knowing it was equal to not knowing it.
Therefore, this matter can only fall on the heads of Lin Fan and Yang Hongxia. After consulting the opinions of countless professionals, the two closed the door and settled the matter.
With such a big news about buying land, there was still a little bit of news spread. Most of the people in the circle thought that Lin Fan was going to switch to real estate investment, and they also learned that some people bought land and hoarded land, only small ones. Some people vaguely guessed Lin Fan's plan, and sighed that Lin Fan was really generous.
It's just that the news was tightly covered by Yang Hongxia, and it was not widely spread, and the fans didn't know about it, so this matter did not attract much attention.
Coupled with Lin Fan's sudden announcement that ~www.mtlnovel.com~ will attend the premiere of the animated film, it made fans so happy that they exploded in place, and they began to re-plan their movie viewing plans.
For example, who originally planned to go to the movies to support Lin Fan on the seventh day of the new year, in order to meet Lin Fan, he snapped up tickets for the premiere of the New Year's Eve. And the fans who originally planned to go to the premiere to watch the movie, just like winning the lottery, are looking forward to meeting Lin Fan in the middle of the movie to interact.
More importantly, the pre-sale box office, which was already saturated, suddenly fluctuated again after Lin Fan announced that he was going to participate in the premiere. In less than an hour, the pre-sale box office rose by another 30 million!
This fan appeal, this box office appeal, and this popularity have really made other filmmakers eat three pounds of lemons, from head to toe.
Even Yang Hongxia couldn't help but sigh: "If I knew you were so useful, I would have announced the news of your coming back sooner. This will save me a lot of publicity expenses!"
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